OptionRx Transforms the Prescription Experience for Patients at the Point of Care

Direct-to-patient Rx solution delivers adherence-supportive resources and affordability options for prescriptions.

CANONSBURG, PA. TroyRx, an industry leader in prescription software solutions, announces the launch of OptionRx, a cloud-based platform that activates patient engagement at the time of prescribing. OptionRx is the first patient engagement platform that delivers drug education, cost transparency and affordability options for all prescriptions directly to the patient. This new solution expands TroyRx’s innovative Rx software capabilities and advances the company’s mission to improve the prescription experience for providers and patients. As a patient-centric solution delivering true price transparency, OptionRx informs discharged patients of the most affordable option for their prescriptions. The whole system is powered through connections with Pharmacy Benefit Managers, pharmacies, medication databases, and drug manufacturers. That is how OptionRx can share the widest breadth of savings offers and cost transparency.

Copay assistance programs, cash discount pricing, and benefits information is available in a patient-friendly mobile view. Patients can now leave their visit with resources that educate them about their medication and empower them to make the best choice to overcome cost barriers with and without insurance. “Cost-based medication abandonment is a growing concern of the healthcare providers we serve. They are recognizing how affording prescriptions is top of mind for their patients,” said Craig Baldassare, General Manager of TroyRx. “There is significant investment across healthcare for driving price transparency and offering drug affordability and discount options, but they go underutilized because patients are not informed about them. We are advancing prescription adherence by making it simple for patients to access all the available affordability options for any medication, at the time it is prescribed, so they can make the best choice.”

Purpose-built for providers and hospitals, OptionRx seamlessly integrates into EMRs, where the medication ordering process triggers machine learning-based, cloud services. Personalized, prescription-specific resources are dynamically matched to orders and delivered to the patient. OptionRx enhances prescriber-patient communication without adding any steps to the provider’s current prescription workflow.

With the launch of the OptionRx patient engagement platform, TroyRx continues to innovate solutions that revolutionize the prescription experience for providers, patients, and health systems. To request a demo or learn more about TroyRx's integrated prescription solutions, please email advantages@troyrx.com or visit www.TroyRx.com.

About TroyRx
Providers and patients inspire the TroyRx team to create prescription solutions purpose-built to drive digital transformation, compliance, and medication adherence. It’s been that way since 2008 when we released healthcare’s first CMS compliant, plain paper prescription printing product. We serve the nation’s largest health systems and provider networks and count leading EHRs as strategic partners.